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In today’s world social media for your business goes hand and hand and you should not skip over this step. If your not on social media you basically don’t have a business in your future clients eyes.
It can be a bit intimidating but here are a few tips to help you out if your new to the social media world!
Choose the platform you want to master!
If your new to social media start off slow. You don’t need to be on all the platforms and give half ass effort because your still learning how to use it. Learn the platform and give 100% behind everything you do and once you have it mastered move on to the next plat while consistently showing up on the first (automation is key)
Put it in your Calendar or Daily to do list!
If you dont plan for it, it wont happen! Trust me i’ve been there and done that. “Im going to post everyday” If i dont put it in my daily to-do list or automate it, it wont happen. Your future clients need to know that your going to show up when you say you will. I like to under promise and over deliver. Say you will post 2 times a week and show up 3. This way you dont commit to everything to soon. See what works best for YOU! Stop worrying about what everyone else is doing and worry about you.
Network and Engage on the Platform
You just dont make a post and log off. Its called social media for a reason…you need to be social. Find people who work in the same industry as you and network. Comment, engage on their post, reach out to collab but you need to start telling people who you are and what you do or know one will know you are a business. If you’re thinking “ i could never do that because i dont want to sound like a salesman” Then dont sound like a salesman sound like a human.
Connect with people and say hello just be friendly tell them your just saying hello.
Give value
This is how you stand out. Give someone a reason to come to your page over the next person that does the same thing you do. Think about it…People complain how the market is saturated but really they are just blending in. If you were you’re client how can you provide them with the education that makes you standout as the expert you are over your competition?
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